JOMC 456: Magazine Writing and Editing

Ask us 

Stephanie Willen Brown
Director, Park Library
swbrown@unc.edu
919.843.8300
AIM: JoMCParkLib

Park Library Hours
M-Th, 9 am - 9 pm
Friday, 9 am - 5 pm
Sunday 5:30-8:30 pm
919.843-8299

IM us

Saving & Citing

Easily manage articles you find: save into folders; reformat in APA, MLA, & other styles.

Magazine Research

Ulrich's Periodicals Directory
Publisher information on more than 300,000 periodicals, including scholarly journals, popular magazines, newspapers, newsletters, and more. Provides basic information, plus circulation data and reviews for many titles.

Bacon's Magazine Directory
2006 print edition in the Park Library / Reference. Provides circulation data, ad rates, and contact information for editorial staff.

Audit Bureau of Circulation
Circulation Audit Reports, Publisher’s Statements and analysis tools for magazines and newspapers. Prior three years. Requires library login and password. Make appointment with Stephanie to log in.

SRDS Consumer Magazines (2005 in Park Library; more current edition in Davis)
Print source covers many magazines, information about personnel, ad rates, issue dates, and circulation. Provides useful glossary of advertising terms such as Effective Buying Income (EBI), circulation, and more.

Demographic & Market Data

Statistical Abstract of the United States 2009 (online)
Summary of social, political, and economic statistics on organization of residents of the United States. See also the print version in the Park and other libraries (call number REF-cen .S797).

SRDS Lifestyle Market Analyst (2005 in Park Library; more current edition in Davis)
"Lifestyle" profiles on topics like hiking, natural foods, sewing, and more. Some data broken out to the county level and age/income level.

Media Week
Provides weekly profiles on a geographic market. Profiles cover population data such as age, employment, and race; what television shows people in the market watch; and local ad revenue. Recent markets include Raleigh-Durham and Los Angeles.

TableBase
Data from tables published in magazines, brokerage, and government reports. Covers market share, market size, capacity, production, imports and exports, sales, product and brand rankings, forecasts, healthcare statistics, and demographics. 1997-present.

Books for More Information

Magazine Guide (on reserve at the Park Library, MAG .H969 2006)
Complete list, with glossy photographs, of 1013 new magazines launched in 2005.

The Magazine from Cover to Cover (on reserve at the Park Library, MAG.J69 2007)
Overview of magazine publishing practices, discussion of reserach, and review of challenges and opportunities for the industry.

Magazine Dimensions (on reserve at the Park Library, MAG .M188 2006)
Analysis of magazines as an advertising medium.

Useful Resources for JoMC | Finding an Article not in Full-Text?  | Different Types of Journals

Magazines Online

Academic OneFile
Full-text of many popular magazines: Ebony, Newsweek and Vanity Fair. Also, lesser-known titles such as Financial Planning and Accounting for Law Firms and Obseity and Diabetes Week. Browse title list.

Academic Search Premier
Full-text of many popular magazines: Rolling Stone and Sports Illustrated. Also, lesser-known titles such as MacWorld and Journal of Sustainable Tourism.

Film & Television Literature Index
Includes full-text of Daily Variety, Interview, and more.

The Park Library subscribes to many journals in print. Stop by and browse.